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Assassins Creed Logo : Creation Process

The design of the Assassin's Creed logo is one of my proudest achievements. Over the years I’ve seen my original design updated, modified, adjusted and embellished and it makes me immensely proud that the core essence has remained throughout. From the outset it was made clear that the game would be set in different historical times but there was also a sci-fi element. I aimed to create an instantly recognizable logo and symbol that could work in a historical setting as well as a futuristic one.As a starting point I looked at the origins of the word ‘Assassin’ and came across theories that believe it derives from the Arabic word ‘Hashshashin’. Whether or not this is true is unclear but it led me to look at Arabic letter forms as inspiration for the symbol. I also researched the weapons commonly used during the game’s historic time period and created abstract blade shapes based on them. The stylised “A” symbol is a conceptual combination of these two lines of research. With the symbol finished I moved onto the text of the logo individually crafting and modifying each letter, even the apostrophe was crafted to give the logo a unique look and feel based on the blade-like forms I had already established.

 Design by Malcolm Riley

https://www.behance.net/gallery/47287397/Assassins-Creed-Creation-Of-The-Original-Logo

https://vimeo.com/198912813


  • Pat_sch192
    Pat_sch192

    Hi Hameedo.21. Thank you for the complete explanation.

  • Pat_sch192
    Pat_sch192

    Hi. You mean this is a fake video, or maybe they do not understand/read arabic and chose randomly ?

    • Hameedo.21
      Hameedo.21

      i don't mean the video is fake, what i understood from the game that the logo was made based on the skull of an eagle lol but i think who made the video didnt know the difference between the Arabic letters and got confused, the letter which start in the word Hashshashin is little bit similar in shape to the letter in the video but in pronouncing them they r totally different it won't be obvious to a non arabic speaker but to us who speak arabic its totally different its little bit hard to explain lol arabic letters r kinda complicated :p sorry lol

  • Pat_sch192
    Pat_sch192

    Great finding. I always wondered how this one was created. Thank you for the information.

  • Hameedo.21
    Hameedo.21

    am sorry to disappoint u but the arabic letter that was chosen in the video is wrong, it has nothing to do with the word "Hashshashin" i know cuz am Arabic lol

  • Pat_sch192
    Pat_sch192

    Hi. You mean this is a fake video, or maybe they do not understand/read arabic and chose randomly ?

    • Hameedo.21
      Hameedo.21

      i don't mean the video is fake, what i understood from the game that the logo was made based on the skull of an eagle lol but i think who made the video didnt know the difference between the Arabic letters and got confused, the letter which start in the word Hashshashin is little bit similar in shape to the letter in the video but in pronouncing them they r totally different it won't be obvious to a non arabic speaker but to us who speak arabic its totally different its little bit hard to explain lol arabic letters r kinda complicated :p sorry lol

  • Pat_sch192
    Pat_sch192

    Hi Hameedo.21. Thank you for the complete explanation.

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